MARKET FIT ANALYSIS & STRATEGY
Wine markets differ in their needs and maduration stages, it is therefore necessary to make the right choices on what market to make a winery deployment. We assess wineries and producers on which markets to develop, label requirements adaptations and retail prices in order to succeed.
EVENTS & FAIRS REPRESENTATION
It is needless to say how crucial for a winery is to participate in fairs and events in destination markets.
Fairs are way to accelerate the whole export cycle, being able to know import partners in person, let them try the wines and quickly gauge needs.
There events require and investment in time, money and resources that wineries do not always have. We can represent them alone or accompanied with other fellow producers with a shared vision.
LAUNCH, FOLLOW UP & REPORTING
When we connect and start collaborating with an importers, we follow up on their potential needs in order to evaluate possible marketing initiatives that help them grow the winery presence in whichever channel they work: e-commerce, horeca or retail.
Along with this marketing needs evaluation with the importers, comes the sales reporting in order to help the wineries plan and budget better their international strategy, executing this with a return on investment.